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The Nutraceutical market in India is witnessing unprecedented growth in the last couple of years. The covid pandemic has led...Read More
MI Consolidates its leadership in TV Category on Flipkart as Samsung loses significant Revenue Share
We at DeepFlux, an entity of PivotRoots, have a data-based methodology to calculate market share for different categories in different...Read More
E-commerce in India has come a long way since the days of a few odd sellers hosting auctions on their eBay listings. While...Read More
Google Analytics 4 (GA4) has taken the web analytics world by storm. It provides a more granular and different data...Read More
Driving sales on your online website can be tricky compared to driving sales on a marketplace. The UI, personalization techniques,...Read More
Building a successful online business for retail requires a lot of data analysis. On the product variant and SKU side,...Read More
India is in the midst of a second Covid wave and many reckon that a third wave is on the...Read More
Conversion rate optimization (CRO) in e-commerce is the process of improving your site or landing page experience based on website...Read More
Emerging marketplaces across geographies are trying to establish their presence. They need sellers to come on board with them to...Read More
Sponsored brand ads are used by a lot of advertisers but primarily for branding purposes only. They appear above search...Read More
A standard Google Analytics implementation allows ecommerce managers to track sales at an elementary level of a purchase using goals...Read More
E-commerce is one of the hottest sectors right now. With the proliferating mobile adoption, easy onboarding on marketplaces, and the...Read More
Despite the downturn in the automobile sector, it has seen multiple launches in August. It was marked by awaited launches...Read More
Indian automobile sector might be facing its toughest challenge ever. The crisis seems to be across all manufacturers but Maruti...Read More
Over the course of the last 18 months, pressure has been mounting on Facebook over data and privacy concerns by...Read More